This was a branding project for Bora Bora Enjoy, a rental agency of villas and bungalows based in Bora Bora, French Polynesia.
The following branding proposal reflects luxury, peace and serenity. It is warm, friendly and inviting, perfect to represent the villa and bungalows offered by Bora Bora Enjoy. The soft blue of the lagoon represents tranquility. The bright orange of a sunset brings a sense of joy. Its aesthetic is peaceful and calm, telling guests to relax and enjoy their holiday. The iconic Bora Bora mountain is included to give a sense of locality. Tropical leaves have been used as an element to unite the brand across all forms of stationery like letterhead, business cards and welcome cards. It also can be applied as stickers and an embroidered logo to put onto shampoos, pillow cases, complimentary gifts, or other items.